Swoon

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Designing furniture for the home obsessed
Hand crafted and made to last
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Swoon Editions is an online furniture brand that enables people to buy beautifully handcrafted furniture at honest, reasonable prices. By avoiding expensive overheads, like shops and warehouses, we’re able to pass these savings onto our customers. We launch each new Edition in a limited batch.

22/10/2026

Visiting the Pop Up soon? Here’s what’s waiting for you.

New designs still in their “coming soon” era. Prizes from some of our favourite brands. Our best-sellers, up close. And the chance to finally sink into the sofa you’ve had your eye on for longer than you’d like to admit.

Pop into the Pop Up, open 11am-6pm daily until 1st November.

30 Tottenham St, London W1T 4RJ

Furn. GoodMood Plank Hardware and Margate House

https://vist.ly/5pfzy

21/10/2026

The Pop Up is now open!

Coming to visit?
We’re open 11am–6pm until 1 November.
30 Tottenham St, London W1T 4RJ

https://vist.ly/5pb68

19/10/2026

Our first Christmas cut off is almost here.

Select sofas will be leaving our ‘In Time for Christmas’ category on the 25th October.

So if you’ve had your eye on a particular sofa, armchair, or footstool, now is the time to order.

https://vist.ly/5nydq

18/10/2026

Torn between what you need and what you want?

A desk that works hard and looks the part. Drawers that hold everything, including the room's attention. A sideboard that hides the clutter, not the design. No compromise required.

https://vist.ly/5nvrc

17/10/2026

Feeling lucky? Play to win exclusive in-store prizes from Swoon and our handpicked decor friends: Furn. GoodMood Plank Hardware and Margate House

Our Pop Up opens 21st October, we know the home obsessed will be there.

30 Tottenham St, London W1T 4RJ
21st October - 1st November, 11am-6pm

https://vist.ly/5ns22

16/10/2026

Need a not-so-subtle reminder?

Our Pop Up opens 21st October. Come and see, sit on, feel and fall for our handcrafted furniture in real life. New designs, Pop Up only discounts, a few lovely things to win and plenty more to swoon over. All very good reasons to pop in.

30 Tottenham St, London W1T 4RJ
21st October - 1st November, 11am-6pm

https://vist.ly/5nn6i

14/10/2026

We've made the list and checked it twice, these sofas will be disappearing from our "in time for Christmas" category soon.

Be sure to check on the sofa, armchair or footstool you have your eye on. The deadline for delivery before the big day might be closer than you thought.

https://vist.ly/5nber

13/10/2026

Your questions? Answered.
Our Pop Up opens next week, so whether you want to sink into a sofa, test-drive a desk, get hands-on with fabric samples or you’re one of the home obsessed, scouting your next statement piece, we’ll see you there.

30 Tottenham St, London W1T 4RJ
21 October - 1 November, 11am-6pm

https://vist.ly/5n664

12/10/2026

Meet the Perth range. An angled back, loose skirted base and plush cushions.

Sound like your next crush? We won't tell your current sofa.

https://vist.ly/5mysb

11/10/2026

TV stand, drinks bar, storage or decorative display?

There's no right way to use the Ziggy Cabinet. The design is as bold as your use for it, and the home obsessed know how to make a design their own.

Do you have a Ziggy Cabinet? What do you use yours for?

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https://vist.ly/5mvry

Address

London

Telephone

+442031372464

Website

https://www.swooneditions.com/

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