ABRA VMSD

A look back at one of our favourite pop-up projects from earlier this year. 👀

This multi-brand podium was installed at Bloomingdale's, The Dubai Mall. Our team handled the production, installation and dismantling, ensuring everything came together seamlessly from start to finish.

Some of the key elements of the build included:
- Travertine laminate finishes
- A custom stucco-inspired counter
- A 6-metre curved interactive screen
- A metal canopy
- UV-printed flooring.
Every detail came together to create a space that was both functional and visually impactful.

A lot of planning, coordination and hard work went into making this project happen and we're proud of how it turned out.

Take a look at the full video and let us know your favourite part. 🎥✨

Every project teaches us something new, but some projects take us into completely new territory.

Over the years, we’ve delivered spaces across fashion, lifestyle, perfumes, travel retail, and more. This kids play area gave us the opportunity to add a new category to that list, and it was an experience we genuinely enjoyed from start to finish.

Our scope covered complete joinery production and installation, with every detail managed by our team. The goal was to create a space that is durable, safe, easy to maintain, and most importantly, fun for the kids who will use it every day.

Despite a tight one-month timeline, our production and installation teams worked closely together to bring everything to life smoothly. The curves, soft edges,the finishes and colors, every element was carefully considered to create a welcoming environment that balances functionality with playfulness.

Taking on a new category like this has been a great learning experience, and seeing the finished space ready to be enjoyed makes it even more rewarding.

Here’s to exploring more possibilities, taking on new challenges, and unlocking many more categories along the way.

Your luxury boutique checklist:
No1: Call us✅

That’s it. We’ll take care of the rest.
From concept to completion, has got you covered.

In times of uncertainty, industries don’t stop, they adapt.

In this reel, Anand shares a few honest observations from the ground - how the recent situation in the region has affected vendors, materials, logistics, timelines, and the overall pace of business.

From supply chain movement and material availability to vendor coordination and operational planning, businesses across industries are having to respond quickly and adapt to rapidly changing conditions.

While challenges continue to impact day-to-day operations, conversations like these help bring clarity, awareness, and perspective to what businesses and markets are navigating today.

A calm and honest perspective on the realities of the market, while staying hopeful for things to settle and improve soon.

A few days ago, we shared a glimpse of this Ramadan installation for Dolce & Gabbana at Bloomingdale’s Dubai Mall.

Now, here’s the full reveal ✨

Designed to stand out within one of the busiest retail spaces in Dubai, this escalator podium was created to feel bold, immersive, and elegant from every angle. Every element was carefully crafted to enhance the customer journey while staying true to the brand’s luxury identity.

Here’s a closer look at how it all came together

Charged with excessive client commitment. The feedbacks say it all.. courtesy of our clients 🤝