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Webmarketing : Metiers, définitions et explications Le webmarketing peut parfois être complexe. Je tente ici de le simplifier et d'apporter les réponses que peuvent se poser les non initiés.

http://www.clickz.com/clickz/column/2401031/how-automated-personalization-is-curing-our-creativity-crisis

How "Automated Personalization" Is Curing Our Creativity Crisis How can automated personalization improve the placement of your content marketing and ultimately increase conversions?

http://www.clickz.com/clickz/column/2401014/12-social-media-posts-that-are-funnier-than-yours

12 Social Media Posts That Are Funnier Than Yours Brands that let their hair down on social media and get consumers to laugh have a leg up on the competition. Check out these 12 companies that are doing it right.

http://moz.com/ugc/the-importance-of-strategic-focus-in-an-evolving-algorithmic-environment

The Importance of Strategic Focus in an Evolving Algorithmic Environment Looking to navigate the murky waters of algorithmic updates to better your business? You'll need plenty of data and a solid strategic mindset. What you uncover will likely be as surprising as it is useful.

http://webmarketingtoday.com/articles/115524-SEO-Mobile-friendly-Websites-No-Longer-Optional/

SEO: Mobile-friendly Websites No Longer Optional The value of having a mobile-friendly website has grown in recent years, and now Google has stepped in to affirm its importance. Starting April 21, Google began rewarding and demoting ...

http://moz.com/ugc/how-to-prevent-hackers-from-using-bad-bots-to-exploit-your-website

How to Prevent Hackers from Using Bad Bots To Exploit Your Website Bandit bots are always circling, looking for an opportunity to attack your site. Make certain you aren't an easy victim.

http://moz.com/ugc/recovering-from-google-penalties-a-small-business-tells-its-story

Recovering from Google Algorithmic Penalties: A Small Business Tells Its Story Getting dinged by Google penalties doesn't have to be an entirely painful process, provided business owners accept the occurrences as opportunities for meaningful change.

http://moz.com/ugc/how-to-use-bootstrap-basics-to-enhance-user-experience

How to Use Bootstrap Basics to Enhance User Experience If you're serious about creating the best user experience possible for your website's visitors, a few Bootstrap basics can help greatly.

http://webmarketingtoday.com/articles/114986-10-Ways-to-Deal-with-Negative-Customer-Reviews/

10 Ways to Deal with Negative Customer Reviews Consumers often rely on the opinions of others when making purchase decisions. According to Zendesk, a customer service software platform, 88 percent have been influenced by an online customer service ...

http://moz.com/blog/how-to-stop-spam-bots-from-ruining-your-analytics-referral-data

How to Stop Spam Bots from Ruining Your Analytics Referral Data Don't give spam bots a free ride on your website. Create an inhospitable environment for the invasive pests in a few simple steps.

http://webmarketingtoday.com/articles/114946-9-Steps-to-Planning-Website-Content/

9 Steps to Planning Website Content Planning and developing your website’s content can be a difficult task. Whether you have three pages or 100, deciding what content to place on your site is crucial to its ...