Spotted in-store! Our nationwide Coles activation for Tip Top and Golden Bakery Snacks is officially live. We’ve combined high-impact displays with a seamless digital microsite to stop trolleys and reward shoppers with a $100 e-gift card every minute plus 1 in 4 winter escapes! Running until June 30th, 2026. Shoutout to the PMG team and .bakery !
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25/04/2026
Today, the PMG team pauses to reflect and remember.
On Anzac Day, we honour the courage and sacrifice of all those who have served, values that continue to shape the country, and community, we're proud to be part of.
Lest we forget.
Toast it. Top it. Win with it.
NOW LIVE! We brought Tip Top & Golden’s latest campaign to life…delivering end-to-end across design, build, and digital ex*****on.
Shoppers have the chance to win a $100 Coles eGift Card every minute, plus 1 of 4 winter escapes valued at $10K.
From concept to conversion, we loved bringing this one to the life.
Enter via link in our bio!
02/04/2026
Easter is all about connection, so to every partner we’ve worked with this past year thank you for making this industry such a great one!
We’re wishing you all a great long weekend, we’re excited to come back refreshed and full of great ideas! Happy Easter!
01/04/2026
We’re so proud to have taken home GOLD in the Retailer Exclusive Campaign, and Bronze in the Sales or Consumer Promotion categories, for the Say It Loud… GINGAHHHH promotion last week. I think the smiles on all of our faces sum up the night!
It was such a blast to work on this campaign for & @ # # .beer , a big shoutout to our clients over at Lion and the PMG team behind the work – this one is proof that bold ideas cut through! Sometimes you just have to make a little noise :)
Excited to see our first activation with .bakery now live nationally.
Rolling out across Coles, Woolworths and Independents, this campaign marks a new promotional approach for the Tip Top brand, brought to life through a strong partnership between the Tip Top and PMG teams.
Supported by eye-catching in-store displays designed to work across a range of store sizes and layouts, shoppers now have the chance to win $100 every minute by purchasing any Tip Top The One range, running until 16 March 2026. T&Cs apply.
Great to see it live in market.
01/01/2026
Hello 2026!
A new year means new opportunities, new ideas and new challenges to tackle together. We’re heading into the year energised, inspired and ready to keep delivering impactful activation and brand and shopper experiences globally.
Thank you to everyone who’s been part of the journey so far - we can’t wait to build what’s next with you.
Here’s to a big year ahead.
#2026
24/12/2025
As the year winds down, we want to say a huge thank you to our clients, partners, and extended team for an incredible year.
From ambitious ideas to beautifully executed work, 2025 has been full of collaboration, creativity, and momentum - and we couldn’t have done it without the trust and support of the people we work with every day.
From Dubai to Sydney, wishing you a very Merry Christmas and a well-earned break spent recharging, celebrating, and enjoying time with those who matter most.
See you in the new year!
22/12/2025
Cheers to a new season of celebration with Moët Chandon and Atlantis The Royal.
Taking over the Elements Lounge, we built a bold, celebratory takeover, designed to spotlight the Impérial Limited Edition in Red. The perfect setting to celebrate the season ahead.
Location: Atlantis The Royal, Dubai
Client: Moët Chandon
Scope: Concept, Design, Production.
25/11/2025
This one’s a BIG one.
Team PMG Dubai stormed into UNTOLD Dubai - the UAE’s first mega festival and dropped five global brands, Absolut, Redbull, Jameson, Altose and Malfy Gin into the heart of the action with serious impact.
Leading the charge were two MEGA custom container builds that dominated the festival landscape, backed by full-throttle venue takeovers and massive bar builds that refused to be missed.
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