OnePitch

Most founders build their media list backwards.

They open a spreadsheet and start typing outlet names: TechCrunch, Forbes, Wired.

Then they blast a pitch to 200 journalists and wonder why nobody responds.

Here's what actually works:

A personalized pitch to 20 well-researched journalists beats a generic blast to 200. Every time.

The process isn't complicated. It doesn't require an agency or a $500/month database. What it requires is the right framework.

We broke it down into 5 steps:

→ Lock your story angle before you build anything → Find journalists through bylines, not directories → Tier your targets (Tier 2 and Tier 4 are where early-stage startups actually get coverage) → Track everything in a simple spreadsheet template → Maintain the list so it doesn't go stale before your next campaign

The founders who consistently get press aren't the ones with the biggest lists. They're the ones who know exactly who they're talking to and why.

Full guide here:

How to Build a Media List for Your Startup (Without an Agency or a Giant Budget) Build a targeted startup media list fast with a simple workflow, a spreadsheet template, and the right journalist tiers. Try OnePitch's free media list.

If Google Cloud Next is on your calendar, the time to start pitching was yesterday.

Here's our Google Cloud Next 2026 Media List, featuring 36 journalists covering cloud computing, AI, cybersecurity, and enterprise tech.

Use it to secure briefings, pitch announcements, and build relationships before coverage ramps up.

Google Cloud Next 2026 Media List | Cloud, AI & Enterprise Tech Journalists Get the Google Cloud Next 2026 media list featuring 36 reporters and their contact and coverage information.

PR workflows are evolving fast.

Between pitching, content creation, media monitoring, and client communication, the real challenge isn’t strategy. It’s time.

We put together a guide to the AI tools PR pros are using to work smarter in 2026, including:

✓ AI-assisted pitching and media research
✓ email tools that speed up outreach
✓ social and newsletter creation tools
✓ meeting intelligence assistants
✓ voice-to-text tools that turn ideas into polished copy

If you’re building a modern PR tech stack, this is a must-read.

Read it here:

8 AI Tools for Public Relations in 2026 Discover the best AI tools for PR professionals in 2026. Learn how platforms like OnePitch, Superhuman, Ambient, Wispr Flow, and more help streamline pitching, content creation, meetings, and media outreach.

March coverage moves quickly.

If St. Patrick’s Day is part of your pitch calendar, having the right journalist list ready makes all the difference. Our St. Patrick’s Day Media List is live and built for timely, relevant outreach.

☘️Get ahead of the season here:

St. Patrick’s Day 2026 Media List | Seasonal Lifestyle Media Find the right reporters for your green holiday events. OnePitch has an amazing St. Patrick's Day 2026 media list. Pitch your lucky story to the press today!

Planning a St. Patrick’s Day pitch?

Whether you’re promoting a product, event, or seasonal trend, the St. Patrick’s Day Media List helps you find the right reporters fast, with verified emails and real examples of past coverage.

Available now for $39.

☘️Get ahead of the season here:

St. Patrick’s Day 2026 Media List | Seasonal Lifestyle Media Find the right reporters for your green holiday events. OnePitch has an amazing St. Patrick's Day 2026 media list. Pitch your lucky story to the press today!

Pitching SXSW or RSA this year?

We just dropped two media lists built for conference season:

SXSW 2026 Media List (30 journalists)

RSA 2026 Media List (40 conference-ready cybersecurity press)

Both include contact info + author pages + socials so you can pitch with context (not guesswork).

SXSW: https://bit.ly/45WkukT
RSA: https://bit.ly/45WkukT

SXSW 2026 Media List | Tech, Entertainment + Culture Media Get the SXSW 2026 Media List featuring 30 journalists covering SXSW, tech, entertainment, startups, and culture. Includes contact info, social handles, author pages, and recent articles for smarter pitching.

Pitching for Valentine’s Day this year?

We pulled together a curated list of journalists who have covered Valentine’s Day stories before, from gift guides to lifestyle and retail trends.

The Valentine’s Day Media List is available now for $39.

♥️Grab the list here:

Valentine’s Day 2026 Media List | Lifestyle and Gift Press Land your products in seasonal holiday guides today. OnePitch built a Valentine's Day 2026 media list for you. Send your love-themed pitches right now!

Conference pitching season is officially here.

If you’re planning outreach around either event, we just released two new media lists designed to save you hours of digging and help you pitch smarter:

✅ SXSW 2026 Media List: 30 journalists covering SXSW-relevant topics like tech, startups, culture, and entertainment: https://bit.ly/45mAAnT

✅ RSA 2026 Media List: 40 reporters covering cybersecurity, enterprise tech, AI security, privacy, and more: https://bit.ly/45mAAnT

Each list includes contact info, social handles, author pages, and relevant coverage so you can personalize quickly.

SXSW 2026 Media List | Tech, Entertainment + Culture Media Get the SXSW 2026 Media List featuring 30 journalists covering SXSW, tech, entertainment, startups, and culture. Includes contact info, social handles, author pages, and recent articles for smarter pitching.

St. Patrick’s Day pitching starts earlier than you think.

Our St. Patrick’s Day Media List includes journalists who consistently cover March and holiday stories, plus verified contact info and recent coverage examples.

☘️Get ahead of the season here:

St. Patrick’s Day 2026 Media List | Seasonal Lifestyle Media Find the right reporters for your green holiday events. OnePitch has an amazing St. Patrick's Day 2026 media list. Pitch your lucky story to the press today!

New Pitch Guide alert!

If you pitch in the gaming world, you will want to know Alex Lee, Lead News Writer at GamesBeat. He covers the business of gaming and major industry shifts across studios, platforms, and creator led ecosystems.

Read the blog and download the Pitch Guide:

Pitch Guide: Alexander Lee, GamesBeat Learn how to pitch Alexander Lee, Lead News Writer at GamesBeat. Get insights into his beat covering the creator economy.