24/10/2026
We Need your help, please share with anyone whom may have an interest. The last World Superbike Round at Phillip Island ever will be a huge event.
SPONSORSHIP PROPOSAL
Streetwise Rider Training — John Burns
Australian Superbike Championship | Rounds 3, 4 & 5 | 2026/2027
Real experience. Real racing. Real brand exposure.
Presented by: Streetwise Rider Training Pty Ltd
Racer: John Burns
Website: streetwiseridertraining.com.au
Contact: 0448 667 285
Email: [email protected]
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1. The opportunity
Streetwise Rider Training is seeking sponsorship partners to support racer John Burns in his Australian Superbike Championship campaign across Rounds 3, 4 and 5 of the 2026/2027 season.
Our goal is to build strong partnerships with businesses that want to connect their brand with motorcycle racing, rider development, performance, safety and a passionate motorsport community.
A particular highlight is the ASBK event at Phillip Island, where Australian superbike racing shares the international stage with the FIM Superbike World Championship (WorldSBK). This provides an exciting opportunity to promote our sponsors to an audience of motorcycle enthusiasts, racing fans and industry professionals.
We invite businesses to become part of the Streetwise racing journey and help us take our racing program to the next level.
2. About Streetwise Rider Training
Streetwise Rider Training Pty Ltd is an established motorcycle training business dedicated to helping riders become safer, more skilled and more confident on the road and on the track.
Led by director John Burns, who brings more than 30 years of experience in the motorcycle training industry, Streetwise delivers practical rider training focused on real-world skills and continuous improvement.
Our philosophy is simple:
Ride safer. Do more training. Be Streetwise.
We believe these values align with businesses that support performance, safety, personal development and Australian motorsport.
3. Meet the racer — John Burns
John Burns is the racer representing Streetwise Rider Training.
John combines his professional background in motorcycle training with his passion for competitive motorcycle racing. His involvement in racing provides a practical connection between the skills required on the track and the knowledge that Streetwise shares with riders through its training programs.
Our racing campaign is an opportunity to build the Streetwise brand, develop business relationships and create promotional opportunities for our sponsors.
4. Why ASBK?
The Australian Superbike Championship is one of Australia’s leading motorcycle road-racing championships, attracting competitors, teams, fans and industry supporters.
The Phillip Island event is particularly attractive because of its association with the international WorldSBK program.
For sponsors, motorcycle racing offers an opportunity to connect with an engaged audience and showcase their business in an environment built around performance, engineering, reliability and competition.
Our sponsorship campaign will focus on three rounds, giving us multiple opportunities to promote participating businesses before, during and after race events.
5. What sponsors receive
Depending on the sponsorship package, benefits may include:
* Motorcycle branding: Sponsor logos displayed on the race bike, subject to available space and agreed sponsorship level.
* Rider and team apparel: Logo placement on selected racing clothing and team merchandise.
* Social media exposure: Sponsor acknowledgements, promotional posts, race-weekend updates and results.
* Business promotion: Opportunities to feature sponsors in Streetwise Rider Training communications and promotional material.
* Event photography: Opportunities to receive suitable racing images featuring the bike and agreed sponsor branding.
* Sponsor recognition: Acknowledgement of participating businesses in relevant campaign communications.
* Ongoing association: A partnership with a motorcycle training business that promotes rider development, safety and motorsport participation.
Specific benefits will be agreed with each sponsor and will depend on the package selected, available branding space and event requirements.
6. Sponsorship packages
The following are proposed sponsorship levels. Packages and contributions can be tailored to suit each business.
Presenting Sponsor — $5,000+
A major partnership supporting the three-round campaign.
Potential benefits:
* Prominent logo placement on the motorcycle, subject to available space.
* Prominent recognition in selected campaign promotions.
* Dedicated sponsor acknowledgement on social media.
* Inclusion in agreed promotional and racing content.
* Opportunity to discuss an exclusive category partnership.
Gold Sponsor — $2,500
A substantial contribution to the racing program.
Potential benefits:
* Logo placement on the motorcycle or selected team apparel, subject to availability.
* Sponsor recognition in campaign social media posts.
* Inclusion in selected race-weekend updates.
* Acknowledgement in agreed promotional material.
Supporting Sponsor — $1,000
An opportunity for small and medium-sized businesses to get involved.
Potential benefits:
* Sponsor logo placement where space permits.
* Social media acknowledgement.
* Inclusion in selected sponsor listings and campaign updates.
Product or Service Partner
Businesses can also contribute through products, services, equipment, tyres, motorcycle parts, transport, accommodation, workshop support or other agreed assistance.
The value and promotional benefits of these arrangements will be agreed individually.
All dollar amounts are proposed sponsorship targets, not existing offers or confirmed commitments.
7. How sponsorship funds will be used
Sponsorship contributions will help meet the costs associated with preparing and competing across the three rounds.
These may include:
* Race entry fees and event-related costs.
* Motorcycle preparation, servicing and maintenance.
* Tyres, parts and consumables.
* Transport and accommodation.
* Racing equipment and safety gear.
* Team support and promotional materials.
Our aim is to use sponsor support responsibly, allowing us to focus on preparation, competition and delivering meaningful promotional value to our partners.
8. Our commitment to sponsors
We understand that sponsorship is a business relationship, not simply a donation.
Streetwise Rider Training is committed to working with each sponsor to establish clear expectations and deliver agreed promotional benefits.
We will aim to provide:
* Professional representation of sponsor brands.
* Regular updates on race preparation and results.
* Appropriate recognition of sponsorship contributions.
* Promotional content where practical.
* Opportunities to discuss future collaboration.
We welcome conversations about how to make a partnership work for both parties.
9. Join the Streetwise racing campaign
We are looking for businesses that share our enthusiasm for motorcycles, competition and the Australian motorsport community.
Whether you are a motorcycle dealership, workshop, parts supplier, engineering business, transport company or a business looking to reach a passionate audience, we would welcome the opportunity to discuss a partnership.
Your support can help John Burns compete at the highest level possible while building the Streetwise Rider Training brand and creating opportunities to promote your business.
Let’s take Streetwise to the starting grid together.
10. Contact
John Burns
Director and Racer
Streetwise Rider Training Pty Ltd
Phone: 0448 667 285
Email: [email protected]
Website: streetwiseridertraining.com.au
STREETWISE RIDER TRAINING
Ride safer. Do more training. Be Streetwise.